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Article Title: “Silicon Valley: The Second (Knowledge) Wave”

Author: Craig Lock
Category/Subject: Book publishing, publishing, digital publishing, e-books, 
Internet Marketing, Internet, WWW, trends 

Web Sites: http://www.amazon.com/-/e/B005GGMAW4http://www.creativekiwis.com/amazon.html

http://www.smashwords.com/profile/view/craiglock + www.lulu.com/craiglock

The submitter’s blogs (with extracts from his various writings: articles, books and new manuscripts) are at

Other Articles are available at: http://www.selfgrowth.com/articles/user/15565 and http://www.ideamarketers.com/library/profile.cfm?writerid=981
(Personal growth, self help, writing, internet marketing, spiritual, ‘spiritual writings’ (how ‘airey-fairey’), words of inspiration and money management, how boring now, craig!)

This is a slightly updated version of a letter of mine published in Time Magazine some time back (2000) sharing some thoughts, which may be of interest to your list readers. (It was in response to their feature on “Netrepreneurs”) and may be freely published.

“Silicon* Valley: The Second (Knowledge) Wave”

* or perhaps should be more appropriately re-termed “Silly Con Valley”

“Money is what fuelled the industrial society. But in the informational society, the fuel, the power, is knowledge. One has now come to see a new class structure divided by those who have information and those who must function out of ignorance. This new class has its power not from money, not from land, but from knowledge.”
– economist, John Kenneth Galbraith

“The nations that will be successful in the information revolution may be large or small, and are unfettered as to hemisphere. Assuredly, however, they will have invested in the critical information, computer. social and Internet infrastructures.”

– McGovern, 1998

“The next information revolution is well under way…It is not a revolution in technology, machinery, techniques, software, or speed. It is a revolution in CONCEPTS.”
– Drucker, 1998

As we all know, the Internet revolution is evolving at a dizzying pace. What we see today can be history next year or even next week. Five years from now the Internet will be quite different from that which most of us can imagine.

The vision of a “nerdish” future with a dash of Gordon Gecko Wall Street greed and a touch of youthful creative imagination and energy is one that excites us in “sleepy, far-off” New Zealand. It’s a vision my ‘cyber-partners/pals’ and I, as budding netrepeneurs cherish and have fully embraced – one whereby the small guys in geographically isolated communities like us, can take on the world and the major players on a relatively level playing field, except (in most cases) for miniscule advertising budgets. However, start-up venture capital for “high-risk ventures” is still a big problem here in New Zealand, because, unlike in Ireland, Czechoslovakia and other forward-thinking countries, the government here in “Godzone” has been relatively slow to embrace the technological revolution (though they are now getting on board – perhaps an impending election had something to do with it!).

The “technological revolution”, electronic commerce and the information age could be just the recipe the world needs for a level playing field of socially responsible capitalism – one in which smaller countries and “the little people” with imagination
+ vision can take on the corporations and the giant countries, like the US and Japan…if only the conservative money-lenders, the banks embraced the same vision and stopped lending umbrellas to budding netrepeneurs when the sun’s shining and asking for them back, as soon as it’s starts to rain.

The successful cyber entrepreneur of today could well be the equivalent of the Rockefellers, Vanderbilts, Kennedy’s, Paul Getty’s and Henry Ford’s of yesteryear, especially in the new ENTREPRENEURIAL (nice big word) AGE, which I believe, is even more important (and a more appropriate term) than the information age.

What you do today could repay you a hundred-fold tomorrow…and there is just one rule: As the Nike ad says, …

“Just DO it with all you’ve got”

“The future belongs to those who apply knowledge with innovation and resourcefulness to find new paths – in business and in life.”
– craig and Bill Rosoman

Finally…and most importantly,

Success and happiness lie in the journey, the ‘way of travelling’… and not merely arriving at the destination.

Be happy and ENJOY the ride (“wild”) of history’s (as well as the generational) “Knowledge Wave”

Craig Lock (“Aspiring Infopreneur, Information and Inspiration Distributer… and Dreamer”) May 2000

“Life is about finding, then following the dream… and one’s dream/vision comes to reality through believing in yourself, making the commitment and then creating it.”

“Do not follow the well-beaten track of others towards success

– like the rainbow, it is often an illusion always just beyond our reach.

Make your own path and let your spirit blaze a brilliant trail towards the pot of gold, the prize for the gift – one that is uniquely you and YOUR successful journey
down the mysterious and magical river of life.”
– craig

About the author
Craig is following his path of being an “‘internet pioneer/infopreneur’ in the vast unchartered world (realm) of cyberspace”. Craig’s mission is to encourage people to believe in themselves and help inspire people around the world to achieve their goals and dreams in life, whatever they may be and have fun along the journey.

The various books that Craig “felt inspired to write” are available at http://www.amazon.com/-/e/B005GGMAW4http://www.creativekiwis.com/amazon.html

http://www.smashwords.com/profile/view/craiglock + www.lulu.com/craiglock

.‘Dropped out in Godzone’: A tale of the author’s adventurous first four years in a New Zealand provincial town, with many humorous incidents. “Dropped out…” is available at: the above web sites.
All proceeds go to needy and underprivileged children – MINE!

The submitter’s blogs (with extracts from his various writings: articles, books and new manuscripts) are at

”The world’s smallest and most exclusive bookstore

These thoughts may be freely, published electronically or in print.


What’s the definition of an aspiring writer and infopreneur?

A waiter!

“Another good thing about being poor is that, when you are seventy your children will not have declared you legally insane in order to gain control of your estate.”
– Woody Allen

Don’t worry about the world ending today…
it’s already tomorrow in “little” scenic and tranquil New Zealand

“Instead of the limits of borders (of countries and of our minds) let us and our leaders expand our sense of possibility… and together let’s look at building bridges to distant horizons, far and great. Lord, help us all lift our eyes a little higher.”

– craig